Mike Ziemer is most known for his 12+ years of promoting concerts across the state of Texas both in venues and on a festival scale. In 2015, Ziemer moved from Dallas, TX to Los Angeles, CA to expand his business. Currently Third String Productions produces events in California, Arizona, Texas, Oklahoma, Kansas, and Nebraska.

Ziemer's biggest accomplishment is his flagship festival So What?! Music Festival (formerly known as South By So What?!), which will enter it's 10th year in 2017. Ziemer is also the creator of Unsilent Night Music Festival. As a promoter, Ziemer has booked everyone from A Day To Remember, Sleeping With Sirens, All Time Low, Underoath, Pierce The Veil, Taking Back Sunday and The Used to G-Eazy, RiFF RAFF, Steve Aoki, and more!

Aside from promoting, Ziemer also runs an artist management company called Evolve Management, a record label called Third String Records, and is also the founder of a highly successful marketing company by the name of Z Interactive that he sold in 2010.

As a successful entrepreneur of over a decade now, Ziemer is aiming to bring his knowledge of working in the music business, online marketing, and running a business to conferences and schools across the US. In addition, he is offering one-on-one mentoring sessions with individuals interested in seeking advice and guidance as well as bands looking for help finding the proper next steps to turn their passion into a career.

For more information about any of the above, please contact mikeziemer@gmail.com

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Dave Shapiro

Vice President of The Agency Group and label owner at Velocity Records “Through the years Mike has grown as an industry professional and a promoter. He’s always been a pleasure to work with and I look forward to seeing him grow into the future of Texas’s music business."

Telle Smith

vocalist for The Word Alive “My interactions with Mike Ziemer both professionally and personally have left nothing but a good taste in my mouth. He’s supported so many musicians including myself throughout his career and given opportunities to many who might not have had them otherwise. I’ve always trusted and appreciated Mike as a friend and as a musical and business minded person.”

Ian Johnsen

manager for Enter Shikari “It was one of Mike’s Plano festivals where Enter Shikari first ever felt that their US shows could be just as insane as their UK ones. The audience and bands trust Mike to put on a show where everyone can let their hair down and have a good time without having to worry about any of the bullshit that can get in the way. Since that first show, ES have been back on Mike’s stages several times. He’s “Our Man In Texas”, and long may it continue.”

Liz Maurer

assistant director at Launch Music Conference "Having Mike speak on our panels is always great because he is able to offer insight into many facets of the music industry including artist management and festival coordination. Mike brings a lot to the table because he has experience in a lot of areas and makes a sincere effort to connect with aspiring artists and those seeking a career in the music industry."

Kasey Smith

singer / songwriter for Island Records band Romance On A Rocketship “Mike definitely helped boost my music career. He generously invited me down to play one of his Plano Center shows, which was my first festival & third show ever. He took a chance on me, & it meant a lot to me. I’ve done multiple shows with him since, & they have always been pleasant experiences. Dallas is still my number one Facebook city. Coincidence? I think not.”

Cody Ammerman

Youth Outreach Assistant for peta2 “Peta2 has worked with Mike on a number of events over the last couple of years, including September 2 Remember, South by So What?!, and Monster Mosh. We have also been on a number of tours with Mike, and his generosity over the years has helped peta2 show thousands of young people what animals face on fur farms and in slaughterhouses and how to take action immediately. It has been a pleasure working with someone who has so much passion for both music and raising awareness, and we’re excited to continue working with Mike in the future!”

Robby Starbuck

Music Video Director – Metric, Asking Alexandria, Smashing Pumpkins, Snoop Dogg “Mike Ziemer runs a pretty tight ship on his festivals – I saw nothing but happy kids and very happy artists. All acts went on stage on time and ran perfect sets. This doesn’t always happen at festivals and is the mark of a great promoter with leadership and planning skills. Overall he’s a great guy constantly pushing his efforts to the next level. On a business level I respect everything he is doing and am proud to call him a colleague and friend.”

Brett Callaway

Close Your Eyes “Mike is a very solid promoter that takes his job seriously and always does what he is supposed to do. The shows we play for him are always a lot of fun and it makes it even more fun that he ia a legit fan of the music as well!”

JJ Cassiere

booking agent for Circle Talent Agency “Promoters go through ups and downs in their career. Most of them bail out on the industry when there are so many downs but Mike continued on and stuck with himself to continue on with his dreams to work in the music industry. Mike Ziemer has really shown that hard work and dedication can make dreams come true.”

Evan Lester

singer Red Car Wire and Avion Roe “Mike Ziemer was one of the first people in the industry to see any potential in me, not only did he show me the ropes of the music business and manage my band into a national touring band but he let me live with him when I needed a place to say. Mike is a multi-talented entrepreneur with big ideas.”

Pat Brown

Good Problems / DJ for Mod Sun / ex Sing It Loud “Mike Ziemer is the man. Hands down. There is no other promoter that I keep in touch with / bro down with / respect more than him. I played in a band called Sing It Loud that gained a lot of success and played a lot of big shows, which is how I met Mike. When that band broke up and I started Good Problems (my new project) he still treated me just as if I were still in my old band. Still hitting me up, asking me to come to Texas and play his shows and that really means a lot to me because not all of my friends in the industry kept that relationship with me. He truly is one of a kind.”

Bobby Mares

singer / songwriter for My Genuine Find “Mike Ziemer has definitely helped me out with broadening my audience and having successful shows in the Dallas music scene. He’s a good guy with a lot of creative ideas and has definitely helped my music career by getting me on some of the biggest shows I have played so far. He makes sure you are taken care of and that the show is promoted to the fullest, I’ve really enjoyed working with him thus far and hope to continue working with him on great shows to come.”

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Speaking Engagements

Mike Ziemer is available to be booked for conferences, colleges, and private events. In the past he has spoken at many marketing and music conferences & events including Launch Music Conference and colleges such as SMU. He is available to speak on a wide variety of music industry, business, and marketing topics. For more information please send an email..



Whether you are an aspiring musician or hoping to get your foot in the door of the music industry, Mike Ziemer is offering a variety of one-on-one mentoring sessions available over the phone, Skype, or in person. These one-on-one sessions can be focused on one topic (see currently available topic on the contact form) or open discussions and Q&A sessions about a wide variety of topics..

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